The 2024 Life Time Little Sugar MTB brought together 1,000 cyclists from 46 states and 7 countries this weekend to tackle the world-class mountain bike trails of Northwest Arkansas. Participants competed across three distances—20K, 50K, and 100K—during Sunday’s event, testing their endurance and skill on the challenging terrain.
The point-to-point races kicked off Sunday morning in Coler, with riders heading north into Bella Vista. The course navigated the hollers and ravines of the Little Sugar and Back 40 trail systems, offering competitors stunning views of the region’s bluff lines, caves, and waterfalls before concluding at the finish line in downtown Bentonville. The celebration continued at The HUB with the Little Sugar Finish Party, featuring food trucks, drinks, a live DJ, and an awards ceremony to honor the day’s achievements.
Now in just its second year, the Life Time Little Sugar MTB has already earned a reputation within the mountain biking community, drawing in both age-group and professional cyclists. This year’s 100K race featured a $65,000 prize purse, split among the top five male and female finishers, thanks to support from OZ Trails and Life Time.
“The and growth of Life Time Little Sugar MTB over the past year is an ode to the community this event is rooted in,” said Michelle Duffy, Senior Marketing Director for Life Time Events. “We’re all in on the ‘Mountain Biking Capital of the World’ and are proud to be attracting cyclists to the world-class riding of Northwest Arkansas.”
The Little Sugar MTB event kicks off the Life Time Big Sugar Classic, a week-long industry gathering and celebration of cycling to close out the season. Throughout the week, participants can enjoy brand activations, shakeout rides, and social events, all leading up to the Life Time Big Sugar Gravel presented by Mazda on Saturday, October 19.
Full 2024 race results are available here.
One Response
participated in the 20k
best race ever, best volunteers the course was well marked most fun I’ve had in a while, I will be back and bringing a few more friends for 2025