Mojo Bike Shop Begins a New Chapter Under Anzalone Family Ownership

Mojo Bike Shop’s Bentonville storefront has long been a hub for the local cycling community.

Bentonville, AR – After more than a decade of shaping Bentonville’s cycling culture, Mojo Bike Shop has officially been sold to Holly and Randall Anzalone. Former owner David Neal, who acquired the shop in the early 2010s, helped grow Mojo alongside Bentonville’s rise as a nationally recognized cycling destination. Under Neal’s leadership, Mojo became more than just a retail space – it evolved into a welcoming hub for riders of all backgrounds, from first-timers and visitors to seasoned racers. Neal championed an inclusive riding culture, supporting local trail development and encouraging community involvement so that bikes became tools for connection, confidence, and joy. When it came time for Neal to step away, he was very intentional about who would carry Mojo forward. “The decision wasn’t about selling a business,” said Neal. “It was about finding the right people. The Anzalone family shares the same passion for cycling and the same people-first values that Mojo was built on.”

Holly and Randall Anzalone bring deep roots in cycling culture to Mojo, with strong ties to youth development, racing, and grassroots riding communities. They share Mojo’s long-standing goal of getting more people on bikes and using cycling to create positive change. “We see Mojo as something to care for, not reinvent,” said Holly. “Our focus is honoring what’s been built and ensuring Mojo remains a place where everyone feels welcome on a bike.” This transition also marks a milestone: Mojo becomes a woman-owned bike shop in Arkansas  with Holly at the helm. It’s a point of pride that reflects the shop’s ongoing commitment to inclusion and representation in cycling. The shop will continue operating under the same name, with the same team and community-driven spirit that local riders have trusted for years. As Bentonville continues to grow as an outdoor recreation destination, Mojo remains a constant, built on heart, hard work, and the belief that bikes can change lives.

Deep Community Roots and Event Sponsorships

Mojo Bike Shop’s influence in Northwest Arkansas extends well beyond its storefront. The shop has a long history of sponsoring events and initiatives that engage the local cycling community. From competitive races to family-friendly rides, Mojo has continually invested in the region’s bike culture. Some of the notable events and programs Mojo has supported include:

• Bentonville Bike Festival – Enduro Race: Mojo has served as a presenting sponsor for the Enduro competition at the annual Bentonville Bike Fest, helping bring high-energy mountain bike racing to the festival. This event draws pros and amateurs alike to tackle timed trail stages, and Mojo’s sponsorship underscores its commitment to Bentonville’s biggest cycling celebration.
• Youth Mountain Biking (NICA Races): The shop actively supports youth cycling programs and races. Mojo previously sponsored local mountain bike teams – including high school riders in the Arkansas NICA league – to encourage the next generation of cyclists. Through these efforts, Mojo has helped young riders gain access to racing and develop their skills in a supportive environment.
• Community Group Rides and Clinics: Mojo often hosts and partners in no-drop group rides, skills clinics, and community events that welcome riders of all ages and abilities. For example, the shop provides discounted bike rentals to participants of Women of OZ’s flagship women’s mountain bike rides, lowering barriers for newcomers. Mojo’s staff and ambassadors frequently volunteer at local ride events and trail days, underscoring the shop’s people-first, “ride together” values.

Services Offered by Mojo Bike Shop

In addition to community events, Mojo Bike Shop offers a full suite of services to meet cyclists’ needs in Northwest Arkansas’s trail-rich terrain:

• Bicycle Sales: Riders can find a wide selection of new bikes from top brands at Mojo. The shop carries the latest models of mountain, road, and gravel bikes, along with all the gear and accessories needed to hit the trails. Knowledgeable staff provide friendly guidance to help each customer find the perfect ride.
• Repairs & Maintenance: Mojo’s professional mechanics offer everything from basic tune-ups to complex repairs and custom bike builds. The service team prides itself on precision work – whether it’s fixing a flat, dial­ing in suspension, or assembling a dream bike from the frame up. Quick turnaround and high-level service get riders back on the trail in no time.
• Bike Rentals: For visitors and locals looking to demo a bike, Mojo’s rental fleet has high-quality bicycles ready to roll. From full-suspension mountain bikes to kids’ bikes, rentals are available to explore Bentonville’s trails without owning a bike. The shop’s rental program has outfitted many travelers eager to experience the “Mountain Biking Capital of the World” firsthand.

Mojo’s emphasis on community and customer service has made it a one-stop shop for all things bicycle-related. Whether someone is a leisure rider or an avid enthusiast, they can count on Mojo for expert advice, friendly support, and a welcoming atmosphere.

Location and Hours

Mojo Bike Shop is located at 1100 N Walton Blvd, Bentonville, AR 72712, conveniently situated near many of the area’s popular bike trailheads. The shop is open Monday through Friday from 10:00 AM to 6:30 PM, Saturday 10:00 AM to 5:00 PM, and Sunday 10:00 AM to 4:00 PM. These generous hours, including weekend availability, mean riders can swing by for gear, service, or advice almost any day of the week. For those looking to rent bikes, Mojo’s separate rental location (Mojo Rentals at 1301 N Walton Blvd) offers a fleet of bikes with similar operating hours.

This article was originally published on ArkansasOutside.com, your trusted source for outdoor news and updates in The Natural State. Unless otherwise credited, all photos included in this piece are the property of Arkansas Outside, LLC. We take pride in sharing the beauty and adventures of Arkansas through our lens—thank you for supporting our work!